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In a personal profile, the publications we make can only be seen by our friends and also by their friends, as long as they react or share. With a business page, through paid advertising, you have the opportunity to reach users who don't even know your business, who are not your followers or fans. Facebook offers you the possibility of creating ads to reach more users by segmenting the target audience (age, gender, location, interests, etc.
The best thing about all this is that the investment is minimal compared Job Function Email List to traditional media (newspapers, magazines, flyers, posters, etc.). What's the point of advertising? To accelerate your visibility, to make your new offer visible towho don't know you yet, and so on! Facebook is “saturated” with content, so you have to work harder and harder to make your posts truly visible and not drown in the countless messages published every second on this network. Facebook ads can therefore prove.

A be a great resource for standing out from the crowd. Management tools From a company page you also have exclusive tools that you won't find in a personal profile. Some allow you to: Schedule automatic replies for Messenger. Enter your company data: address (map), telephone, post, website. Insert a product catalog with their prices (store). …and many other tools that will help you manage your Page that aren't available in a Personal Profile.
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