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Google's mission is to organize the world's information resources so that they are universally available and useful . Admittedly, most of their actions consistently lead to this. Hence further algorithm updates! Without them, SERP results would not have a chance to become more and more contextual, they would not respond to the needs and intentions of users. In the past in the times of PageRank dominance it was enough to have a lot of links leading to your website. For years, this was a signal indicating the high value of the website.
Unfortunately, we started manipulating it, so Google had to react. Hence, subsequent algorithms, hence the indexing robots that rummage through the nooks and crannies of your website, check its content, analyze the content and, on this Algeria WhatsApp Number basis, determine, among others, Whether the website meets the requirements of Google webmasters, responds to users' needs, is created by experts. Why do we need this update SEO experts will ask Okay, in fact, a similar question will probably be asked by marketers for whom positioning is a concept that is barely familiar to some church. Well... since the purpose of algorithms is to display relevant, valuable and helpful content, the role of each subsequent update of the algorithm is to improve its operation. Ergo we are still struggling to ensure that SERP results respond to user intentions .
Many changes, because they occur almost every day, we do not even notice. The biggest panic is caused by the biggest updates, often announced in advance. Because they are the ones that can cause the most confusion. Updates that have recently caused a stir in SEO Don't worry, I'll just mention a few of those that, to a greater or lesser extent, may have had a hiccup last year Link Spam Update related to unnatural links. Helpful Content Update changes search results based on content. Google Spam Update the name probably speaks for itself. Google Product .
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